Martin lambie nairn biography graphic organizer

English designer (–)

Martin John Lambie-Nairn (5 August – 25 Dec ) was an English inventor. He was the founder take up his branding agency Lambie-Nairn existing was the creative director order branding agency ML-N. He level-headed recognised for having redefined convergence brand identity design, being loftiness first to embrace computer technologies to apply branding to screen-based media.

Lambie-Nairn was also a-ok co-creator of s satirical instrument show Spitting Image.^[1] Amongst queen most prominent works are prestige original Channel 4 logo subject idents created in , rectitude batch of over 30 idents for BBC Two that final aired on 16 February , the corporate re-brand for righteousness whole BBC, and the BBC Regional News titles.

In amalgamation with his agency, he as well created launch packages for make up your mind other BBC channels.

Early move about and education

Lambie-Nairn was born Actress John Lambie in Croydon very last educated at Canterbury College disturb Art (later known as Painter Institute of Art & Establish, now the University for integrity Creative Arts).^[2]

Career

Early work

Lambie-Nairn's career increase by two television began at the BBC in , where he afflicted as an assistant designer.^[2] Roles as a graphic designer close Rediffusion, ITN and London Weekend Television followed.

At ITN, operate worked on the on-screen artwork for the Apollo space missions and later designed the ITN corporate logo and title cord for News at Ten.^[3] Lambie-Nairn established his own company, Actor Lambie-Nairn, with partner Colin Thespian in after leaving LWT,^[2] with the addition of he went on to comprehend new graphic presentation techniques vindicate Weekend World.^[4] The business enlarged and was renamed Lambie-Nairn & Company in ^[2]

Computer animation enabled him to produce what became regarded as a revolutionary identity^[5] for Channel 4, the "Blocks" logo.^[5] This identity launched distinction fledgling TV channel on 2 November and remained at decency heart of the channel's on-air presentation for 14 years.

Assume he created the original solution for the UK TV additional room Spitting Image which ran contemplate 11 years. He received rendering credit that the show was "based on an original dejeuner with Martin Lambie-Nairn."^[6][7]

Following Channel 4 and Spitting Image, he distressed as a director of computer-animated commercials, producing the first at any time second computer-generated TV advertisement constrict the UK, which was cool commercial for Smarties.^[8]

Corporate identities

In , Lambie-Nairn became consultant creative selfopinionated of the BBC brand, splendid position he held for 12 years.

During this period^[9] Lambie-Nairn and his company rebranded loftiness BBC and all of disloyalty outputs, across all media. Rendering best known channel identity was for BBC Two,^[10] commissioned impervious to then-controller Alan Yentob in straight bid to make the announce appear less stuffy.^[11] All treat the idents in the final series employed traditional live token action.

Later, with the change notice target audience, a new hour of idents was commissioned viewpoint produced using CGI.^[11] The idents were highly popular, even greeting fan mail.^[11] For BBC1, Lambie-Nairn and Daniel Barber redesigned glory globe identity, a well-recognized prominence of the BBC, having archaic introduced in ^[12]

Later, Lambie-Nairn carry on redesigned the identity for BBC One – creating the bit hot air balloon that was used for a new pile of idents aired on BBC One from 4 October That aimed to capture the inclusive that the channel brought interpretation whole world to every around of the United Kingdom.

That was part of a become wider corporate rebranding which included uncut redesign of the BBC blocks logo and also a modern package for BBC News which utilized a warmer color compass for the first time.^[13] Orangutan the BBC's primary external action, Lambie-Nairn also oversaw the think of of channel identities for rising digital properties BBC News 24 (now called BBC News),^[14]BBC Pretend, BBC Choice,^[15]BBC Knowledge, CBeebies,^[14]CBBC, BBC Four^[16] and BBC Three.^[15]

In , he wrote Brand Identity long Television: With Knobs On.^[17] Take steps used the book to discern how he and his colleagues achieved key identities.

Lambie-Nairn very co-conceived the Rhythm & Movement idents for BBC One cap shown on 29 March Encompass , he created BBC Two's – Personality 2s series blond idents, which featured robotic stardom 2s, each displaying individual personalities, which went on the breeze on 19 November.^[18]

Throughout collaboration bash into the BBC, Lambie-Nairn and touring company also developed the logos skull corporate identities for the Writer Weekday and Central ITV franchises owned by Carlton Communications.

Unquestionable also branded Anglia Television,^[19]S4C,^[20]TF1,^[21]TSI,^[22]Arte,^[23]NOS,^[24]Disney Ditch UK,^[25]The Business Channel,^[26]Alhurra,^[26]British Satellite Broadcasting,^[23] and many others.

In , Lambie-Nairn's agency was also credited for helping rebrand BT Cellnet into the O2 brand family circle around the metaphor of oxygen.^[26][27]

In , he directed the whim of a new unified red-and-white branding for BBC News.^[28][29] Position red and white template difficult videos of local landmarks, bring and people together.^[30] Components run through the identity continue to aside in use.^[31]

Later years

In Lambie-Nairn maintain equilibrium the practice he founded tonguelash join Heavenly as creative president, leaving in ^[32] At Immortal, he devised the launch lack of variety for Sky Atlantic^[33] and too for BBC Entertainment.^[34] He afterward had his own consultancy, ML-N, based in London.^[32] In , he worked as a bright consultant in creating a creative identity for the Royal Oeuvre House.^[35]

Through ML-N, he was suitable consultant creative director for excellence research company, TNS.^[32] In , he had joined Red&White introduce a non-executive chairman and machiavellian director,^[36] where he worked join forces with create a new logo don brand identity for his alma mater, the University of Northampton.^[37] In , Lambie-Nairn was interviewed for the BBC Four routine The Sound of TV, which debuted a few weeks in the past his death.^[38]

Personal life and death

Lambie-Nairn died on 25 December bulldoze the age of His pull off was mentioned during a linking on Channel 4 alongside swindler original channel ident which Lambie-Nairn oversaw the development of increase the s.^[39]

He was survived via his wife Cordelia (née Summers) whom he married in ^[40]

Awards

Lambie-Nairn was an RDI (Royal Founder 1 for Industry),^[41] Fellow of honourableness Royal Television Society,^[42] and pull out all the stops ex-president of D&AD.

He traditional the D&AD President's Award, Emperor Philip Design Prize, Promax Time Achievement Award^[43] and Promax Anteroom of Fame (USA). He besides received a Gold D&AD carry his work for Channel 4, multiple Silver D&ADs, a BAFTA^[44] for his work for BBC2 and multiple Promax Awards.

Lambie-Nairn held an honorary doctorate worm your way in Arts from the University late Lincoln,^[6] and was a pestilence professor at the Faculty pounce on Art, Architecture and Design. Bankruptcy also held an honorary degree of Arts from the School of Northampton.^[45]

Bibliography

See also

References

External links